Indian design-led furniture and manufacturing company Knock on Wood is building its presence in the region after successfully executing bespoke furniture projects across some of Dubai's premium residential destinations, including Palm Jumeirah, Jumeirah Islands, The Meadows and Culture Village.
The company's portfolio includes handcrafted luxury furniture such as four-poster beds with intricate fretwork in teak wood, bespoke sculptural wooden bathtubs with fine inlay work, artisanal double bath vanities featuring inlay and brass accents, and statement cabinets from its Royal Collection.
Knock on Wood is now looking to work with architects, interior designers, developers, hospitality companies, furniture retailers and private clients across the UAE, Saudi Arabia, Qatar, Kuwait, Oman, Bahrain and Egypt.
The company's strength lies particularly in translating ambitious design ideas into finished furniture. From complex curves and unusual proportions to combinations of solid wood, metal, stone, veneers and specialised finishes, Knock on Wood works on pieces that often require considerable development, engineering and prototyping before reaching production.
This allows architects and interior designers to approach Knock on Wood not simply with a product requirement, but with a design intent, reference, drawing or concept that needs to be developed into a manufacturable piece.
"Some of our most interesting projects begin with a designer or client asking us whether something difficult can actually be made," said Aarti Aggarwal, Principal Designer, Knock on Wood. "Our role is to retain the design intent while finding the right combination of engineering, materials, craftsmanship and finishing to bring it to life."
European, and particularly Italian, furniture has long influenced the premium interiors market in the Middle East. Knock on Wood has found an interesting space between high-end design expectations and the flexibility required for genuinely customised projects.
Clients have frequently compared the detailing and finish of Knock on Wood pieces with premium Italian furniture. At the same time, its India-based design and manufacturing capabilities allow the company to develop customised pieces at comparatively competitive costs.
The proposition is not about reproducing mass-market furniture at a lower price. It is about giving designers and clients greater freedom to customise dimensions, materials, finishes and detailing around an individual project.
Knock on Wood has already executed customised furniture for residences across Palm Jumeirah, Jumeirah Islands, The Meadows and Culture Village. These projects have involved furniture designed around individual residences rather than standard products being adapted to fit them.
Its portfolio includes statement and occasional furniture, dining tables and chairs, sofas and lounge furniture, beds and bedroom furniture, consoles and sideboards, custom cabinetry and storage, wood, metal and stone combinations, and bespoke pieces developed from architects' and designers' concepts.
The company's versatile bespoke furniture offering extends from private villas to hotels and hospitality projects. Knock on Wood has experience developing furniture for premium hospitality, commercial and institutional environments, including guest-room furniture, restaurant and dining furniture, lounge and public-area furniture, vanities, tables, consoles and customised pieces.
For hotels, developers and project designers, the company can work from design development and prototyping through manufacturing and supply, allowing multiple furniture requirements to be coordinated through one manufacturing partner.
The company has also supplied furniture to retailers in the UAE, providing experience in understanding the quality, packaging and supply requirements associated with the Middle East market.
Behind Knock on Wood is an integrated approach combining design, product development, engineering and manufacturing. For architects and designers, this can be particularly useful when a project calls for something beyond standard catalogue furniture.
Whether the starting point is a drawing, reference image, mood board or an entirely new concept, the Knock on Wood team can evaluate the requirement, recommend materials and construction methods, develop prototypes where necessary and manufacture the finished furniture.
The company is currently exploring residential, hospitality, retail and commercial projects across the UAE, Saudi Arabia, Qatar, Kuwait, Oman, Bahrain and Egypt.
Architects, interior designers, developers, hospitality companies, furniture retailers and homeowners looking for a manufacturing partner for an upcoming Middle East project can share their requirement, drawings or references with the Knock on Wood team.
For project discussions and enquiries, Mansi, Knock on Wood, can be contacted at mansi@m.knockonwoodexports.com or by Call/Whatsapp at +91-9041122188.
About Knock on Wood
Knock on Wood is an Indian design-led furniture company specialising in premium bespoke furniture and customised interior solutions. Combining design, craftsmanship, engineering and manufacturing capabilities, the company works across residential, hospitality, commercial and retail projects in India and international markets.
Its furniture is developed across solid wood and combinations of wood, metal, stone, veneers and other materials, with particular expertise in technically demanding customised products.
For more information, please visit www.knockonwood.in.
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